After publishing the Argentina lens data report this summer, OGQ is proud to support GR8_TECH’s new data report, “Operator Lens: Chile”. The new Chile iGaming report examines visibility, SEO, affiliates, mobile, sports betting, casino content, suppliers, and player acquisition across the market.
- The report finds that a focus on Chile is essential for success. Betano, JugaBet, and Coolbet account for 86% of overall online visibility. According to the report, operators entering the market need strategies that go beyond simple product translation.
- Social media and search remain major acquisition channels. Instagram leads among the largest operators, while Chile-focused brands dominate the most competitive SEO keywords. The report suggests that focusing on niche search segments can help new entrants gain visibility.
- Affiliate marketing remains an important competitive area. Large operators already occupy the strongest affiliate positions, creating opportunities for mid-tier and content-focused affiliates. Around 70% of traffic to major gambling websites comes from mobile devices, highlighting the importance of mobile-first products and user journeys.
- The report also identifies opportunities in mobile apps, live betting, and casino content. The report includes a detailed look at casino content (e.g., the number of slots offered by key operators), leading betting and casino apps, and additional data to support operators’ decisions.
- GR8_TECH says the Chile iGaming report is designed for operators, suppliers, platforms, and affiliates looking to understand where competition is strongest and where growth opportunities remain. The report provides market data to support strategic decision-making in Chile’s evolving regulated market.
Download the report here.
