In these analyses, the OGQ takes an in-depth look at the Live betting benchmarking – Asia – Q2 2026. The data research compares live/in-play betting depth across selected operators in Japan and India.

Overall benchmarking and ranking of live/in-play all sports betting offers – Q2/2026

1xBet – Japan sets the all-sports benchmark with the top score of 100. The gap to the rest of the field is wide, showing how uneven live event coverage remains across Asian-facing operators.

• Top performer: 1xBet – Japan leads the all-sports ranking. 22 Bet – India follows, but its score is far below the benchmark.
• Average level: The average stands at 30, underlining the gap between best practice and the wider market. Most operators sit well below that line.
• Lower rankings: Stake – India ranks last with a score of 9. Shuffle – Japan, Dafabet – India and RajaBets – India also remain below the average.

Overall benchmarking and ranking of live/in-play football betting offers – Q2/2026

22 Bet – India leads the football live betting ranking, narrowly ahead of 1xBet – Japan. Compared with the all-sports chart, football shows a stronger middle field and a higher average score.

• Top performers: 22 Bet – India ranks first with a benchmark score of 100. 1xBet – Japan follows closely at 96.
• Average level: The average reaches 65, much higher than in the all-sports ranking. That suggests football live coverage is more developed overall.
• Lower rankings: Stake – India again sits last, scoring 27. Shuffle – Japan is also below average, while Dafabet – India and RajaBets – India sit at the center of the table.

Please find more data and the methodology applied in the current edition of the OGQ Magazine. Also, find more content in our data section.