In these analyses, the OGQ takes a look at the following topic: Growth potential of key online gambling markets. The data captures expert opinions on projected revenue growth and market relevance in the next 12 months. It compares sentiment across global regions and spotlights individual Asian markets like India, China, and Japan. The research also includes a sentiment measure on the growing importance of Asia for global gambling businesses.

Growth potential of selected global regions – Survey results

LatAm maintains its leadership in expected growth, while Africa and Asia overtake the US in industry optimism. The US drops from the top 3 for the first time in recent memory.

• LatAm leads the global ranking with consistently high scores, particularly driven by Brazil’s continued momentum in the online gambling space.

• Africa rises to second place, reflecting increased confidence in regulatory development and digital expansion across multiple markets.

• Asia ranks third, showing a clear upward trend in expectations as operators eye new opportunities in South and Southeast Asia.

• The US slips down, with average growth estimates falling as market consolidation limits opportunities for new entrants.

• Europe continues to struggle, with both Western and Eastern regions stuck in the “small” growth potential zone.

Growth potential of key Asian online gambling markets – Survey results

India remains the strongest bet in Asia, while China and Japan lose ground in growth forecasts compared to last year.

• India tops the Asian list with growth estimates solidly above other regional markets, sustaining optimism from last year’s survey.

• The Philippines and Cambodia show steady to slightly improved expectations, seen as promising emerging hubs.

• China and Japan fall sharply, both posting lower scores than in Summer 2024, partly due to regulatory hurdles and operator exits.

• Australia holds a middle ground, showing moderate growth potential with stable regulatory conditions.

More info about this analysis: Growth potential of key online gambling markets – Asia focus – survey results Q2 2025. Please find more data and the methodology applied in the current edition of the OGQ Magazine. Also, find more content in our data section.