The 2025 edition outlines key achievements and offers an in-depth look at the European online gambling market. One standout figure: EGBA members hit €13.5 billion in online gambling revenue last year.
European online gambling is now regulated in all EU member states, as Finland wraps up its switch to a licensing system. EGBA called this a “major milestone” for Europe’s gambling regulation. The group says competitive, well-regulated markets help better protect consumers.
EGBA’s members processed a record 177.7 billion individual stakes in 2024, up 31% from the previous year. The total value of these bets hit €215.6 billion, an 11% rise. Despite more bets, the average stake dropped 14% to €1.20.
Combined online gross gaming revenue (GGR) from EGBA members increased 15% to €13.5 billion in 2024. This accounts for around 30% of Europe’s total online gambling revenue. Casino games led the pack, making up 51% of GGR.
Casino games brought in €7.0 billion in revenue, growing 22% year-on-year. Sports betting followed with €5.5 billion (41% of GGR), increasing 15%. Smaller segments like bingo, e-sports, and virtual betting all grew around 16-19%, while poker declined 5%.
Customers won back €202.1 billion in 2024, an 11% increase. EGBA reported an average Return to Player rate of 93.7%, meaning players got back most of what they staked. That percentage remained stable from previous years.
EGBA members now hold 321 licenses across 21 European countries. The association added three new members in 2024: Superbet Group, LeoVegas Group, and Sumsub. This expands EGBA’s footprint and boosts its influence across the EU.
European Safer Gambling Week saw record participation in 2024, running in 26 countries with 195 stakeholders involved. The campaign reached over 3 million citizens with messages about responsible gambling. Over 67 million safety messages were sent to players throughout the year.
65% of EGBA customers—about 21 million people—used safer gambling tools in 2024. These tools include deposit limits, self-exclusion, and time-outs. EGBA says this reflects growing awareness and uptake of responsible gambling practices.
EGBA ran its second review of a pan-European advertising code focused on protecting minors. The association also held industry workshops to explain the EU’s new anti-money laundering (AML) rules. These initiatives aim to support compliance and raise industry standards.
Maarten Haijer, EGBA’s Secretary General, said: “It was a significant year for EGBA … we hosted a record-breaking European Safer Gambling Week and contributed to many policy discussions.”
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