Pragmatic Play is stepping into the high-speed world of MotoGP. The iGaming content provider has signed on as the main sponsor of Aprilia Racing for the 2025 season.
- Pragmatic Play’s sponsorship includes branding on Aprilia Racing’s bikes, team gear, and promotional materials during the 2025 MotoGP season. The deal starts with the first race on 2nd March and will showcase the company to motorsport fans worldwide.
- Aprilia Racing’s achievements include being the most successful European factory team in the FIM Grand Prix World Championship. The team features riders Marco Bezzecchi and reigning World Champion Jorge Martín, both aiming for a strong performance in the new season.
- The partnership’s global reach aligns Pragmatic Play with millions of MotoGP fans across the globe. This follows the company’s previous sponsorship of Tomorrowland Brasil, further demonstrating its strategy to engage diverse audiences.
- Irina Cornides, COO at Pragmatic Play, said: “With its rich racing pedigree, relentless drive to succeed, and passion for entertainment, Aprilia Racing is the perfect brand partner for Pragmatic Play. We are delighted to announce this sponsorship and look forward to elevating the experience for fans worldwide.”
- Massimo Rivola, CEO of Aprilia Racing, expressed enthusiasm about the partnership, saying, “This partnership represents the union of two companies that share the values of innovation, passion, and the pursuit of excellence. The goal is to build a collaboration based on trust, innovation, and a shared vision for the medium to long term.”