888 is gearing up for a Netherlands launch after sealing a partnership between evoke and ComeOn Group. The deal will see ComeOn operate 888.nl under a Dutch licence. The 888 Netherlands launch will be powered by ComeOn’s proprietary casino and sportsbook platform.

• ComeOn Group will handle operations for 888.nl in the Dutch regulated market. The brand will run on ComeOn’s proprietary platform, combining casino and sportsbook products. The launch aims to offer Dutch players a full range of slots, table games, and betting options.

• The partnership allows evoke to expand 888 into another regulated European market. Evoke owns several major brands including William Hill, Mr Green, and 888. The deal is structured as a high-impact, low-capital entry into the Netherlands.

• Dutch customers will get access to exclusive slot titles and leading sportsbook odds. The offering will also include a broad mix of live casino tables. This setup is designed to match local preferences and regulatory requirements.

• Juergen Reutter, CEO of ComeOn Group, said: “We are honoured to be entrusted with the operation of 888, one of the most iconic consumer brands in gaming.” His statement highlighted ComeOn’s proprietary tech and market expertise. The company stressed its focus on responsible gaming.

• Davide Marchisio, Director of Corporate Development at evoke, said the launch expands the 888 brand’s global footprint. He noted the partnership fits evoke’s strategy of regulated growth. The deal strengthens 888’s positioning as a global gaming name.

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