Octoplay is pushing further into the UK market. The latest move? A new partnership with Midnite, one of the country’s fastest-growing operators. This marks the sixth UK integration in the last year as the Octoplay UK expansion picks up even more pace.

• Octoplay’s deal with Midnite adds to its UK momentum, following earlier partnerships with William Hill, Rank Group, Flutter, and LeoVegas. Midnite will now carry Octoplay titles across its platform, giving UK players more access to the provider’s content. This continues Octoplay’s push to align with tier-one operators in the region.

• The agreement will also see the integration of Jackpot Hunt, Octoplay’s jackpot game suite, into Midnite’s offering. This addition is aimed at boosting player engagement and strengthening Midnite’s casino proposition. The deal is part of a larger strategy to make Jackpot Hunt a fixture across regulated markets.

• Octoplay has been striking new partnerships every month since 2024. The Midnite deal follows its US entry via BetMGM in New Jersey and licensing in Michigan. The company is rolling out a simultaneous growth strategy across Europe and North America.

• “Midnite has established itself as a standout operator in the competitive UK market,” said Ralitsa Georgieva, Director of Business Development at Octoplay. “This partnership strengthens our UK presence and demonstrates our commitment to working with operators who share our focus on delivering premium gaming experiences.”

• Midnite’s Senior Casino Manager, Chelsea Pinho, said the new partner’s content “has proven to resonate strongly with the UK audience.” She added that Octoplay’s products support Midnite’s mission to reshape the UK iGaming landscape with compelling content.

• Octoplay now works with over 80 operators across multiple licensed markets. Its UK growth is matched by its rising presence in the US and Canada. Regulatory approvals in Sweden, Denmark, Romania, and Greece also support the company’s multi-jurisdictional approach.

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