DraftKings is expanding its Responsible Gaming Center with a new interactive feature. The update comes through a partnership with Mindway AI and focuses on player education. The DraftKings Gamalyze integration brings a behavior-based tool into the existing responsible gaming framework.

• Mindway AI’s Gamalyze tool will now sit inside the DraftKings Responsible Gaming Center. Instead of asking players to fill out surveys, the tool uses a short simulated card game to observe decision-making. The results are based on real actions rather than self-reported answers.

• After completing the simulation, players receive personalized feedback about their play. The aim is to help customers reflect on how they make decisions while gaming. “Integrating Gamalyze with DraftKings’ Responsible Gaming Center reflects our mutual commitment to providing customers with access to educational and personalized insights,” said Mindway AI CEO Rasmus Kjaergaard.

• DraftKings said the DraftKings Gamalyze integration fits alongside its existing evidence-based tools and resources. The company continues to work with researchers, advocacy groups and regulators on responsible gaming initiatives. Adding Gamalyze introduces a more interactive element to DraftKings’ broader responsible gaming approach.

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