Imagine Live has appointed Nadiya Attard as chief commercial officer as the live casino supplier continues its expansion plans. The company said the appointment comes as it moves into a new phase of growth across regulated markets. The new Imagine Live CCO brings more than 20 years of experience across B2B and B2C iGaming businesses.

• Attard has held senior commercial positions at Betfair, NetEnt and Relax Gaming during her iGaming career. At Relax Gaming, she later became chief commercial officer after helping support the supplier’s commercial growth during an important stage of development.
• Before joining Imagine Live, she served as CCO at Elantil and will now lead the Imagine Live CCO commercial strategy across regulated markets.
• Imagine Live said Attard’s background combines commercial leadership with operational and product experience. She holds a Master’s degree in Programming and has worked across product, performance and commercial strategy throughout her career.
• The Imagine Live CCO appointment comes as the supplier continues expanding its live casino operations internationally. The company currently operates more than 150 tables across studios in Armenia, Romania and Spain, with licences including the UKGC, MGA, ONJN and AGCO.
• Group CEO Martin Martirosyan said: “The next step is scaling that in a way that is structured and ambitious, and that requires the right leadership.”

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