Bragg Gaming Group has agreed to acquire Drayton International – a diversified gaming technology and content platform – in a share-based deal valued at around USD 9 million (ca. EUR 7.7 million). The Bragg Drayton acquisition is expected to close in Q3 2026, pending regulatory approvals. The deal also brings gaming executive Matt Davey to Bragg as Non-Executive Chairman.

• Bragg will acquire Drayton through 4.5 million newly issued shares priced at USD 2 each (ca. EUR 1.7).  The deal includes access to five game studios and more than 100 developed gaming titles. Bragg said the move supports its focus on proprietary content and expansion in North America.
• The Bragg Drayton acquisition gives the supplier entry into the U.S. advance deposit wagering (ADW) market. Through Dream Streak Gaming and Arc Gaming, Bragg could access more than 30 U.S. states where ADW is allowed. The company said this could expand its U.S. reach by more than five times.
• Drayton also adds several technology assets, including the AI-powered Vision PlAI platform and affiliate business 3 Shores. Bragg said the combined business will cover content creation, distribution and player acquisition in one ecosystem. The supplier also plans to use Dream Streak’s horse-racing slot engine through BetMakers from July 2026.
• Matt Davey will join Bragg as Non-Executive Chairman after the transaction closes. Davey previously led NYX Gaming before its sale to Scientific Games in 2018. Bragg CEO Matevž Mazij said: “The acquisition of Drayton represents a highly strategic step forward for Bragg.”

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