BETBY has added another industry award in 2026, continuing its recent run of recognitions. The supplier secured the BETBY esports award at the SiGMA South America event in São Paulo. The result reflects its ongoing focus on esports within its sportsbook offering.

• The award was presented during the BiS SiGMA South America conference, recognising esports products with strong adoption and technical reliability. Judges focused on solutions that show clear relevance in the South American market. BETBY’s product stood out for its growth and regional traction.
• BETBY has expanded its Betby.Games feed to cover more than 30 esports titles. The supplier has also introduced localised content such as eVaquejada and eFootvolley for LATAM audiences. This approach is aimed at increasing engagement and retention across key markets.
• The BETBY esports award is the company’s fourth industry win in 2026. CEO Leonid Pertsovskiy said: “Winning Best Esports Product at SiGMA South America is a fantastic achievement for our team.” He added that esports remains a key focus area as the company develops its product roadmap.

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