SlotMatrix is now live in New Jersey through its first EveryMatrix US deal with betPARX. This partnership allows betPARX players to access exclusive EveryMatrix games along with top third-party slots and live content.
betPARX customers can now play a mix of exclusive EveryMatrix titles and top-tier games from NetEnt, Red Tiger, NoLimit City, and Big Time Gaming. The deal also includes Evolution Gaming’s ‘One Stop Shop’ portfolio.
EveryMatrix is the first supplier to integrate and launch Evolution’s One Stop Shop in the US market. This expansion enhances EveryMatrix’s position as a key technology and games provider in North America.
Gamification features like free spins, leaderboards, and tournaments will be available to betPARX users. These tools aim to increase player engagement and create a more interactive gaming experience.
SlotMatrix plans to expand to Pennsylvania and Michigan within the first quarter of the year. This will make it betPARX’s leading content aggregator in the US.
- Licenses across North America allow EveryMatrix to operate in New Jersey, Michigan, Pennsylvania, Connecticut, West Virginia, and Ontario, expanding its influence in the US market.
Erik Nyman, President of EveryMatrix Americas, said: “Going live with our first ever aggregation agreement with such a great partner as betPARX is a real milestone for the EveryMatrix business in North America.”
John Dixon, COO of betPARX, added: “Our integration with EveryMatrix means our players will benefit from superior gaming experiences by accessing the most in-demand titles, amplified by numerous gamification features.”
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