GR8 Tech has joined forces with East African brand BongoBongo in a deal set to accelerate both companies’ reach in the region. Active in Uganda, Kenya, Tanzania, and Zambia, BongoBongo is now rolling out GR8 Tech’s ULTIM8 Sportsbook to strengthen its betting offer and boost player engagement. The GR8 Tech Africa expansion highlights how tailored technology can meet the needs of fast-growing local markets.

• BongoBongo has integrated GR8 Tech’s ULTIM8 Sportsbook, a high-speed and scalable solution designed for demanding markets. Through GR8 Tech’s API, the operator now controls its own front end, allowing for a fully customized player experience that matches its brand identity. This setup blends creative freedom with reliable infrastructure under the hood.

• BongoBongo CEO said the partnership fits perfectly with the company’s casino-first strategy. The ULTIM8 Sportsbook and API, he explained, give BongoBongo the flexibility to shape its frontend while relying on GR8 Tech’s powerful backend. The goal, he added, is to raise the bar for player experience across East Africa.

• GR8 Tech has already proven its approach works in Africa, with previous local integrations boosting player conversion by 12% and doubling retention. The company’s focus on real-world conditions – like slower networks and older devices – shows how practical innovation drives long-term success. For both GR8 Tech and BongoBongo, this collaboration signals the next phase of growth across the continent.

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