Kambi has introduced a new brand identity under “Powerful Network. Proven Edge.”  Several group businesses will now operate under the Kambi brand.

• Kambi works with more than 70 partners across over 100 regulated markets. The Kambi network processes around EUR 17bn in annual betting turnover. Its data supports pricing, trading and risk management.
• Bet Builder represented 22% of live bets during the 2026 FIFA World Cup. This was up from 3% during the 2022 tournament. Kambi highlighted the figures as part of its product development.
• Operators can use Kambi through Turnkey Sportsbook and Odds Feed+. Turnkey covers sportsbook technology, trading and risk management. Odds Feed+ provides pre-match, live and player prop odds through one API.
• Tzeract, Shape Games and Abios will now sit under the Kambi brand. CEO Werner Becher said: “Today, we’re bringing that story together under one Kambi brand.”

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