Sportradar had a strong 2024, reporting significant revenue growth and expanding its key partnerships. The company saw a 26% rise in revenue, reaching €1.1 billion. Sportradar financial results also highlight a 33% increase in adjusted EBITDA, signaling steady profitability.

  • Full-year revenue reached €1,107 million, a 26% rise from 2023, driven by a 29% increase in Betting Technology & Solutions. Adjusted EBITDA grew 33% to €222 million, while net cash from operations rose 36% to €353 million.

  • The fourth quarter saw revenue of €307 million, up 22% year-over-year. Adjusted EBITDA for the quarter rose 53% to €61 million, while net cash generated from operations increased 57% to €82 million. The company reported a €1 million loss due to foreign currency fluctuations.

  • Sportradar strengthened its content portfolio by expanding its Major League Baseball partnership and announcing the acquisition of IMG Arena. These moves ensure stable costs for major sports rights over the next six years.

  • U.S. revenue surged 58% in 2024, making up 24% of total company revenue. Global revenue growth was also strong, with a 19% increase in the rest of the world.
  • Sportradar continued investing in its product suite, launching new AI-driven solutions in collaboration with the NBA. It also introduced micro markets for ATP tennis and basketball to expand in-play betting options.

Betting Technology & Solutions segment

  • Betting Technology & Solutions was the company’s largest revenue driver, contributing €907 million, up 29% year-over-year. Growth was fueled by strong customer uptake of its betting and gaming content, premium pricing on NBA and ATP data, and expansion in the U.S. market.

  • Within Betting Technology & Solutions, Betting & Gaming Content saw a 33% increase to €707 million, benefiting from increased demand and expanded partnerships. Managed Betting Services revenue rose 15% to €200 million due to improved trading margins and higher betting activity.

Looking ahead, Sportradar forecasts at least €1.27 billion in revenue for 2025, targeting a 26% increase in adjusted EBITDA. The outlook does not yet factor in the IMG Arena acquisition, which is expected to further boost growth.

Sportradar has announced its agreement to acquire IMG ARENA

Sportradar has announced its agreement to acquire IMG ARENA, further expanding its sports betting rights portfolio. The deal strengthens Sportradar’s presence in the most bet-upon sports, including tennis, soccer, and basketball. The acquisition is structured uniquely, with Sportradar not paying any financial consideration.

The acquisition enhances Sportradar’s content offering by adding IMG ARENA’s strategic sports betting rights across 14 sports. It includes major events like Wimbledon, U.S. Open, Roland-Garros, Major League Soccer, and EuroLeague basketball.

Sportradar will not be required to pay any financial consideration. The transaction is valued at $225 million, with $125 million paid to Sportradar and up to $100 million in cash prepayments made by Endeavor to certain sports rightsholders.

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Sportradar financial results