Underdog has made a new responsible gaming-focused investment through its GuardDog innovation fund. The company is backing Regen, a platform designed to help players save money automatically while they play. The deal adds another responsible gaming savings option to Underdog’s wider player protection strategy.

• GuardDog, the responsible play investment fund of US sports gaming company Underdog, has invested in Regen. Underdog operates fantasy sports and prediction market products built on its own proprietary technology. The financial terms of the deal were not disclosed.

• Regen is an automated savings platform that links to sportsbook, fantasy and prediction market accounts. It saves a small percentage from every entry, whether the play wins or loses. The process runs in the background without changing player behaviour.

• As part of the partnership, Underdog will feature Regen in its responsible play hub and promote the tool to customers and employees. The move supports Underdog’s wider approach to responsible gaming across its products.

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